GetResponse Review: The Pros and Cons of This Popular Email Marketing Tool
Email marketing is essential for any business looking to connect with customers and drive growth. With so many options available, finding the right email marketing platform can be a challenge. That’s why I am taking a closer look at the individual autoresponder services available. For my second review, I have chosen GetResponse as I see it frequently mentioned in this business. (Let’s just say the marketing has worked and it has my interest.)
We’ll explore GetResponse’s key features, how user-friendly it is, the customer support you can expect, and what resources are available. We’ll also look at the pros and cons of using GetResponse so that you can make an informed decision about whether it’s the right platform for you. Let’s get started on this GetResponse Review.
GetResponse Review: The Overview
What Is GetResponse?
GetResponse is an email marketing platform suite that offers sign-up landing pages, free templates, and an easy-to-use interface.
Key Features
- Email Marketing Automation.
- Prebuilt And Custom Templates OR Create Your Own Builder.
- AI Email Generator
- A/B Testing.
- Advanced Audience Segmentation.
- Website Builder
- Paid Ads Creator
- E commerce Tools
- GDPR Compliant
Recommend? Yes
Price: Free starter plan available up to 500 contacts. Plans start at $14.00 and increase based on the number of subscribers.
GetResponse Pricing
Free Plan:
- Up to 500 Subscribers (“non-confirmed and removed contacts do count towards the list size”)
- 1 Free Website (“code-free, AI-powered website builder or with predesigned templates.” 5GB Bandwidth)
- 1 landing page
- 2,500 newsletters a month
- Drag and Drop Creator
- Connect A Domain
- Email Marketing
- Signup And Contact Forms
Email Marketing Plan
Includes everything from the free plan
Plus
- AI Email Generator
- Unlimited Newsletters
- Autoresponders
- Basic Segmentation
- Get all advanced features inside the website builder and enjoy a bigger bandwidth for your website.
- Website And Landing Pages
- Signup Forms And Popups
Marketing Automation Plan
Includes everything from the free plan and the email marketing plan.
- Event-based Automation
- Webinars
- Advanced Segmentation
- Contact Scoring
- Sales funnels
E-commerce Marketing Plan
- Quick transactional emails
- Automated order confirmations, and abandoned cart emails. Available by integrating GetResponse with Shopify, PrestaShop, or Magento.
- E-commerce segmentation
- Abandoned cart recovery
- Promo codes
- Product recommendations
- Web push notifications
Monthly Plans
| Subscribers | Email Marketing Monthly Plan | Marketing Automation Monthly Plan | E-commerce Marketing Monthly Plan | Max 2 |
|---|---|---|---|---|
| 500 | $ 14.00 Lowest Price Available | N/A | N/A | |
| 1,000 | $ 19.00 | $ 59.00 | $ 119.00 | |
| 2,500 | $ 29.00 | $ 69.00 | $ 139.00 | |
| 5,000 | $ 54.00 | $ 95.00 | $ 169.00 | |
| 10,000 | $ 79.00 | $ 114.00 | $ 199.00 | |
| 25,000 | $ 174.00 | $ 215.00 | $ 299.00 | |
| 50,000 | $ 299.00 | $ 359.00 | $ 444.00 | |
| 100,000 | $ 539.00 | $ 599.00 | $ 699.00 |
12 month and 24 month plans are also available.
GetResponse Review: Features
Depending on the plan you choose, you will have access to different features and tools.
All the plans offer free templates for you to customize. This is where I became enamored with GetResponse. In my opinion, the free templates are gorgeous. They look fresh, clean, and new in comparison to AWber’s free templates. However, there are not as many to choose from as there are currently 192 compared to Aweber’sover 600.
The AI Email Generator is a new tool (as of writing this post) and it is pretty neat. You can write entire emails just by giving the AI tool keywords. You can also choose the tone, industry, and design.
As with any AI tool you need to fact-check and edit where necessary but in the long run this tool saves time therefore increasing your efficiency.
Interestingly enough, GetResponse has partnered with Shutterstock and Giphy to give you access to hundreds of thousands of free images and GIFS. I thought that was cool.
Segmentation is another great feature. While it is not that important if you just want one email list, this feature can become your best friend if you have several things going on. For example, you want to send emails to just women and then you want one for men. Maybe you want emails to be sent based on events like sales, birthdays, and holidays. Depending on what you are trying to accomplish this will determine if this particular feature will be of benefit to you.
While tight-lipped on exactly what e-commerce tools are available I did manage to find that with GetResponse you can make your emails shoppable. As in you can add products and make it clickable.
Who Is GetRepsonse For?
GetResponse is for online marketers, entrepreneurs, small companies, big companies and anyone who needs email automation. GetResponse also offers a website builder so this would include those who want to build a site and have email automation built in as well.
Pros And Cons
Pros
Lots of features and tools all in one place.
Discounts are available by paying for the year or two years upfront.
Up-to-date templates.
Affordable
User-friendly
Cons
There are lots of complaints regarding customer service. Either the lack of or non-resolutions.
GetResponse has so many features and tools that it can be very confusing to navigate especially if you are wanting something simple.
Conclusion
GetResponse software is pretty awesome as it is packed with features and tools. This can be positive or negative depending on what you need for your business. The more you are willing to pay the more features you will have access to and the more contacts you can have, but the basic free plan will get you started.
I hope this was a thorough GetResponse Review. If you have any questions leave a response below and I will get back to you as soon as possible!
GetResponse
Free then $14.00 - $699.00 Monthly | Annual Plans Also Available
Pros
- Fresh And New Templates
- User Friendly: Easy To Use
- Easy To Understand Pricing Structure
- Wide Range Of Features And Tools
- Affordable
Cons
- Signup Forms Are 1 size (Full Page)
- Poor Customer Service
